OptimizePress is a sophisticated marketing WordPress plugin that may be used to create advanced professional landing pages, sales pages, sales funnels, online courses, event pages and more.
Hundreds of pre-made templates are to be had in OptimizePress to simplify the project of building pages and web sites and each format may be customised the use of a user-friendly drag and drop visible editor.
This OptimizePress review will show you what OptimizePress offers and show you how to use the WordPress plugin to increase your mailing lists and increase conversions.
What Does OptimizePress Offer?
There are many landing page builders in the official WordPress plugins directory, but most of these plugins are simple solutions.
In contrast, OptimizePress offers a complete suite of marketing tools.
You can convert visitors to subscribers and then convert those subscribers to sales and customers.
It all starts on the landing page.
The landing page is used to attract the attention of visitors and encourage them to be on the email marketing list.
Subscription forms can be created and modified using OptimizeBuilder, OptimizePress’s drag-and-drop visual builder.
Whilst you may create landing pages from scratch, OptimizePress offers over forty landing pages web page templates to users. All forms are GDPR compliant and are responsive in order that they appearance brilliant on mobile gadgets too.
You can create landing pages in mins the use of those pre-made layouts with the aid of using without a doubt converting textual content and images.
There are templates for businesses, webinars, affiliate landing pages, eBooks, optin pages and more.
Once a visitor has entered their details into certainly considered one among your sign on forms, you may byskip it onto one of the dozens of electronic mail advertising offerings which might be supported with the aid of using OptimizePress.
The connection carrier Zapier is likewise available, which opens up hundreds of extra apps and offerings you may join to.
Sales pages are designed to help turn visitors into buyers, and OptimizePress comes with dozens of sales templates.
OptimizePress also provides a number of tools to help visitors sign up, including videos, countdown timers, progress bars, and more.
OptimizePress can process customer payments using a variety of shopping cart solutions.
One of the important thing functions in OptimizePress is advertising funnels.
You can use funnels to force site visitors into turning into subscribers after which customers. OptimizePress lets in you to create a completely unique income method that will help you do this.
For example, you may send subscribers to free videos and course after which inspire them to improve through imparting offer/discount codes.
Put simply, OptimizePress is designed to address all elements of your electronic mail advertising and sales conversions.
Getting Started with OptimizePress:
Once you’ve got got signed as much as OptimizePress, you could log into the OptimizePress membership area.
The membership dashboard helps you to see the present plan and directs you to download the OptimizePress Dashboard WordPress plugin.
Underneath, you’ll see a huge series of video tutorials that will help you discover ways to use OptimizePress collectively with the latest information and updates.
A getting commenced tick list is likewise displayed right here to manual you via the set up process.
OptimizePress requires you to license each domain that uses the plugin.
To set up OptimizePress out of your website, you first want to down load the OptimizePress Dashboard WordPress plugin from the downloads area.
The web page builder OptimizeBuilder and the WordPress subject Smart Theme also can be downloaded from here.
Once you add and prompt the OptimizePress Dashboard WordPress plugin, you’ll be requested to connect with your main account.
After authorising your internet site domain, you’ll see the primary dashboard of OptimizePress. From here, you could deployation and spark off OptimizeBuilder and Smart Theme.
If you’ve got got signed as much as the Suite plan, you could additionally deployation the OptimizeFunnels and OptimizeUrgency WordPress plugins.
Services and apps can be connected in the next tab.
For most apps, clicking to connect to OptimizePress will redirect you to your website to confirm your approval.
The settings panel has seven tabs, but each section has only one setting to adjust, so the developer really needs to put all the settings on one page.
In this section, you can set the post type to enable OptimizePress, connect to Facebook, enter Google ReCaptcha settings, enter OptimizePress affiliate links, enable scripts and styles, enable legacy features, time out request definitions. You can set the period. There is also a link to the OptimizePress Help Center in the settings area.
Once you’ve set up OptimizePress, you can start creating your marketing page.
When you activate the OptimizeBuilder WordPress plugin, the OptimizePress dashboard gives you the option to create a new page.
templates are filtered by categories such as landing page, thank you page, home page and so on. Saved templates are also listed here.
Each template can be previewed before selection.
OptimizePress places many templates into collections.
The template collection is useful because it collects different templates for a particular theme together.
For example, the Cyber Sales collection includes Opt-Informs, Sales Templates, and Thank-You Templates, all designed around Cyber Monday-style promotion.
When you choose a template, you’re requested to name it and choose what publish kind it’ll use.
OptimizeBuilder works in a comparable manner to different WordPress web page builders.
The primary menu is displayed on the pinnacle of every web page. When you click on on a menu item, a settings field is displayed in a sidebar on the left-hand facet of your web page.
The primary canvas place suggests your template. When you hover any a part of your web page, you may see alternatives to transport it, edit it, replica it, regulate styling and more.
Optimize Builder integrates with WordPress in the same way as page builders such as Divi Builder, so you can also launch Optimize Builder from the WordPress editor.
The first option in the OptimizeBuilder menu is the item list.
Section, row, and column layout items appear at the top of the list. These help you structure your layout. Below
there are 30 common items. There are elements such as images, videos, introductory texts, optinforms, Facebook comments and more.
The global element can be found using the Next button.
The section list shows dozens of created sections. These can be dragged and dropped onto any part of the page, saving you a lot of time.
There are sections for call to actions, testimonies, and price lists.
The settings can also be accessed from the visual editor.
Available settings are Page Setup, Page Background, Heading Typography, Body Typography, Page Scripts, Custom CSS, Export Templates, and Revisions.
If you just want to adjust the text and background color, it’s worth checking all the settings.
OptimizeBuilder permits you to create pop-up forms which might be located over your page.
You can personalize each element of the pop-up together with styling, margins, content material and animation.
At the right-hand aspect of the menu, you could undo and redo adjustments and think about your format in desktop, tablet and mobile devices.
There also are buttons to preview your layout outside of the visible builder, get right of entry to the OptimizePress documentation area, near the editor and save your layout.
premade templates and sections are good starting points for new pages.
OptimizeBuilder allows you to customize every aspect of your layout. Therefore, after dragging the template into the canvas area, you just need to customize the template to suit your needs.
As with any drag-and-drop page builder, it takes time to fully understand what OptimizeBuilder can do, but you’ll be amazed at how quickly you can get it.
OptimizePress comes with a WordPress theme called Smart Theme.
It is a minimal WordPress theme that acts as a canvas for OptimizeBuilder, but provides style options, page options, and useful opt-in form settings.
All theme settings are available in the WordPress Theme Customizer so you can see the changes you made in real time.
OptimizePress may be used with any WordPress theme, but in case you are creating site from scratch for advertising purposes, SmartTheme is a extraordinary choice.
The Cost of OptimizePress:
The OptimizePress Essential plan costs $ 99 a year and provides the use and support of one website.
You can create an unlimited number of pages and access all core features.
The cost of a business license is 149 $ per year. The upgrade will increase usage, support up to 5 websites, and include access to OnePage membership courses. You can also use the OptimizeUrgency WordPress plugin to add missing alerts and access over 1 million photos with Unsplash.
The suite plan costs $ 199 a year. With improved use and support on 20 websites, you can use Optimize Funnels to create marketing funnels. Opt-in software hosted by Optimize Leads is also included in this package.
All plans provide support, product updates and get entry to to month-to-month webinars.
No free trial of OptimizePress is available, but all purchases include a 30 day money back assure so that you can acquire a complete refund in case you discover that OptimizePress isn’t always what you’re looking for.
Essential, Business, and Suite plans were created for personal use only. If you want to create a page and sales funnel for clients, you need to upgrade to one of the OptimizePress agency plans.
The Agency Standard Plan sells for $ 399 annually and can be installed on up to 15 client websites. You can increase this limit to 40 client sites by upgrading to the $ 599 Agency Pro plan per year.
Alternatives to OptimizePress:
OptimizePress is definitely a great product, but there are other great landing page solutions to consider.
1. Thrive Architect:
In the WordPress world, Thrive Architect (our review ) is one of the most popular alternatives to OptimizePress. Developed by Thrive Themes (our review ),
Thrive Architect provides a visual drag-and-drop landing page builder and 325 high quality pre-built templates.
Includes many tools to help you create a sales copy and supports all major email marketing services. A single license for the
Thrive Architect can be purchased for only $ 67.
Most other advanced landing page solutions are hosted solutions that are typically sold on a Software as a Service (SaaS ) basis.
In general, these hosted solutions are more expensive than OptimizePress and Thrive Architect, but may be worth the price if your business relies on marketing tools to drive traffic and sales. ..
Unbounce purchases start at $ 99 / month, or $ 79 / month for annual payments. It offers the latest landing page builders and pop-up builders, over 100 pre-built templates, and integrated support for dozens of apps and services.
Lead Pages retails from $37 in step with month or $25 in step with month if paid yearly. It may be used to create websites,landing pages, pop-ups, alert bars and more.
My very last advice is Instapage. Available for $199 in step with month or $149 in step with month if paid yearly, the provider gives a landing page builder, marketing and marketing integration and a ton of experimental functions together with heatmaps and split testing.
OptimizePress is a great landing page and marketing solution. The quality of the pre-built templates that come with the WordPress plugin is excellent, and the page builder simplifies the task of creating and modifying landing and sales pages.
With a retail price of $ 99 per year for , OptimizePress is also one of the most affordable and advanced landing page solutions available online.
For more information on what you can do, visit the official OptimizePress website. Be sure to check out the demos available there to get a better understanding of what your product can do.
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