Social Media

How to Use Instagram for Business No matter the shape and size of your business, Instagram is one of your most valuable marketing tools. Studies have shown that around 90% of all Americans follow a business on Instagram, and a huge number of those base their purchase decisions directly on the Instagram content they have seen…. Read More

How to Create a Social Media Content Plan Do you follow other brands on social media and wonder why their engagement is better than yours? Or how they threw up that Mother’s Day-related post so fast? It is not witchcraft.  They will have a social media content plan. So many potential customers and clients will… Read More

Curious about the B2B sales cycle? If you understand the cycle, you can meet a potential customer at his stage and lead him through closing. If not, you may supply your potential customer with information and material he’s not ready for. That often translates to a downtick of your bottom line. If you’d like to… Read More

Social Media Marketing for Local Business: The way that you handle your company’s social media postings and presence will control a lot about the success you enjoy. Honing and perfecting your use of social media will help you to communicate better with customers and find new business regularly. If you’re in need of marketing help,… Read More

2021 is here and the world of marketing keeps moving. As a marketer or business owner, you’re certainly looking out for what’s new in marketing this year. After the COVID-19 pandemic brought the economy to a halt, there’s a good chance you also put a pause on your marketing. But as the economy reopens across… Read More

5 Reasons Why Advertising Is Important for Businesses When it comes to advertising dollars, the U.S. market is the largest in the world, reaching $242.54 billion in 2020. With stats like these, it’s hard to deny the importance and benefits of advertising, however, many companies are still on the fence about this investment. If you’re still… Read More